贵州抹茶亮相BBC StoryWorks！中国高原抹茶惊艳全球 Guizhou Matcha Makes BBC StoryWorks Debut!

近日，贵州贵茶集团携高原抹茶亮相国际权威媒体BBC StoryWorks。镜头对准贵州铜仁，这片海拔千米以上的高原云雾缭绕、山脉纵横，不同山场、气候与生态，共同塑造出极具层次感的高原抹茶风味。

Recently, Guizhou Guicha Group showcased its highland matcha on BBC StoryWorks, an international authoritative media platform. The camera delved deep into Tongren, Guizhou, where mist-wrapped plateaus above 1,000 meters stretch across mountain ranges. Diverse terroirs, climates, and ecosystems together shape a highland matcha flavor of remarkable complexity.

贵州抹茶亮相国际权威媒体BBC StoryWorks

BBC StoryWorks是BBC旗下专业内容制作机构，多年来通过纪录片、短片等形式向全球观众讲述人文、科技、旅游及商业故事。此次，制作团队深入武陵山脉，实地拍摄贵茶集团位于铜仁的抹茶生产基地，从遮阴茶园到现代化磨粉加工，完整记录全产业链条，生动展现了贵州高原抹茶的种植工艺、生产流程与文化内涵。

BBC StoryWorks, a professional content studio under BBC Studios, has long been telling stories of culture, technology, tourism and commerce to global audiences through documentaries and short films. For this production, the team traveled deep into the Wuling Mountains to film Guicha Group's matcha production base in Tongren. From shaded tea gardens to modern grinding and processing facilities, they captured the complete industrial chain, vividly presenting the cultivation techniques, production processes and cultural significance of Guizhou's highland matcha.

贵州铜仁被誉为“中国抹茶之都”，是全球最大抹茶单体工厂所在地。这里出产的抹茶粉细度远超面粉，凭借“色鲜、味鲜、香鲜”的高品质，远销全球54个国家和地区。2025年，贵州抹茶产销量达2500吨，稳居全国第一、全球第二。此外，贵茶集团还积极推动抹茶融入中国饮食文化，开发出抹茶面条、抹茶月饼、抹茶青团等创新产品，让古老的东方抹茶以全新面貌回归国人餐桌。

Tongren, Guizhou, is known as the Matcha Capital of China and hosts the world's largest single matcha production facility. The matcha powder produced here is several times finer than flour. With its high quality—vibrant color, fresh taste and rich aroma—it has been exported to 54 countries and regions worldwide. In 2025, Guizhou's matcha output and sales reached 2,500 tonnes, ranking first in China and second globally. Moreover, Guicha Group has been actively integrating matcha into China's culinary culture, developing innovative products such as matcha noodles, matcha mooncakes and matcha glutinous rice balls, bringing the ancient oriental matcha back to Chinese dinner tables in a fresh new form.

“中国抹茶之都”贵州铜仁

从梵净山下的云雾茶园，到BBC的国际荧幕，再到世界各地的甜品与佳肴，贵州抹茶正以自信的姿态，向世界讲述着中国茶的当代故事。

From the cloud-shrouded tea gardens at the foot of Mount Fanjing to the international screens of BBC, and further to desserts and delicacies around the world, Guizhou matcha is confidently telling the contemporary story of Chinese tea to the globe.

贵州日报天眼新闻记者 李钰

编辑 张婷

二审 杨韬

三审 田旻佳